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Visual Website Optimizer has a comprehensive knowledgebase that you can use to learn more about the product or to troubleshoot your problems. Search for a particular article, or click on one of the articles below:
Common Problems
- Preview doesn’t work or preview not showing correctly
- Conversions not getting tracked
- Google Analytics reporting more visits than VWO or inadequate visits tracked
- Split of traffic between control and variation not equal or not exact 50/50
- Why does VWO tells me code is not installed on my website?
- I see blank page after installing VWO code on my website
- I see control or original page for a split-second or a flash before seeing variation
- When should I enable cross domain tracking?
- Things to remember about test page pattern
- My variation and control are same, yet I see a difference in conversion rate between the two (A/A test)
- Why is a winner declared earlier in the test, but then the results become even at the end?
- In a Split URL test, control has far more visitors than variations
- How to remove sections/variations from a running test
- Number of conversions increase for a disabled variation
- How to ideally run an A/B test
Introduction
- What is Visual Website Optimizer, and how it is used?
- Main features
Video Tutorials
Feature Documentation
A/B Testing
- What is A/B testing
- How to create an A/B test (basics)
- How to create an advanced A/B test
- Interpreting A/B test reports
- Difference between A/B testing and multivariate testing
- Difference between A/B test and Split URL test
- How much traffic do you need for A/B testing?
- How to you calculate statistical significance?
Multivariate Testing
- What is Multivariate testing
- How to create a Multivariate test (basics)
- How to create an advanced multivariate test
- Interpreting multivariate test reports
- Difference between A/B testing and multivariate testing
- How much traffic do you need for multivariate testing?
- How to you calculate statistical significance?
- For conversion goals
- For revenue
Split URL Testing
- What is Split URL testing
- How to create a split test (basics)
- How to create an advanced split test
- Interpreting split test reports
- Difference between A/B test and Split URL test
- How much traffic do you need for split testing?
- How to you calculate statistical significance?
- For conversion goals
- For revenue
Geo-behavioral targeting
- What is geo-behavioral targeting?
- How to create a geo-behavioral targeting campaign?
- What are the different types of segmentation options available?
Usability testing
- What is usability testing?
- How to create a usability test using What to Test feature
- Interpreting Usability Test report
- Best practices for creating a usability test
Heatmap / Clickmap
Conversion Tracking
- What is conversion tracking?
- How to track conversions using Visual Website Optimizer?
- How to track revenue conversions in Visual Website Optimizer?
Other tools
Common Features
- Visual Editor / Designer
- Operations available
- Undo / Redo, save as draft
- HTML and WSIWYG options, JavaScript/CSS mode
- Types of conversion goals available
- Click on a link
- Visit a page
- Submits a form
- Engagement
- Custom conversion goal
- Revenue goal
- Segmentation options
- Reports
- Previews
- Schedule tests and campaigns for the future
- Automatically stop a test after tracking a specific number of visitors
- URL Patterns in Visual Website Optimizer
Common Usage Scenarios
- Site wide test or test on multiple pages (test page pattern)
- Test behind login walls (browse mode)
- Test for a particular ad campaign only (segmentation or query parameters)
- Test for mobiles (iPhone/iPad/Android) only
- Test to track affiliate (third-party) conversions (cross domain tracking)
- Can I run simultaneous tests on different steps of funnel?
- How to create an A/B test on AJAX or dynamic pages?
Plugins and Integrations
- Google Analytics
- Adobe SiteCatalyst
- KISSmetrics
- Clicky
- WordPress
- Drupal
- Joomla
- Magento
- BigCommerce
- ClickTale
- Mixpanel
Technical Integration
- How to install Visual Website Optimizer code?
- How does Visual Website Optimizer work (on technical level)?
- Difference between synchronous and asynchronous code, and when to use which?
- Difference between jQuery and non-jQuery versions?
- What is Self-Hosting option? And how does it work?
- What is IP address of Visual Website Optimizer? I need to whitelist
- How do I (or visitors on my website) opt out of tracking by Visual Website Optimizer?
- How to change the cookie duration of a test?
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