Posted in Best of on September 14th, 2012
One of the easiest ways of keeping up-to-date in an industry is to closely follow those who are its thought leaders. These are people and organizations who produce excellent content and also curate content created by others. Therefore, to help our readers, we put together a list of the top Conversion Rate Optimization experts you really should follow on Twitter. We promise you, just going through some of what they share will leave you feeling far more enlightened, not to mention jumping up and about with ideas of your own.
In no particular order, ladies and gentlemen, the top CRO experts on Twitter.
Brian Massey is author of Your Customer Creation Equation: Unexpected Website Formulas of the Conversion Scientist and the Conversion Scientist mentioned.
Marketing Optimization expert, 2x NY Times best selling author, speaker, advisor & entrepreneur. Persuasion Architect & Bryan Eisenberg’s brother ;-)
Learn all about Content Marketing, Copywriting & Conversion Rate Optimization! Get case studies, podcasts, how-to videos & test results weekly on ConteVerve.com
professional writer and reporter for MarketingSherpa
Interactive Jedi skilled at wielding the Force of magnetic content optimized for search, social, conversion, and mobile
Post-click marketing. Conversion Optimization. Landing pages. I blog here: http://www.ioninteractive.com/post-click-marketing-blogblog/
A website about Marketing techniques and strategies that help managers & analysts to be successful. We focus on Web Analytics, Usability, Testing & Targeting.
By popular demand
We asked and you told us of some CRO experts we’d missed out on. Here’s the list of experts suggested to us by our readers.
John Jantsch (suggested by Scott Lacy of Spring Metrics)
Small business marketing consultant, speaker and author of Duct Tape Marketing, The Referral Engine and soon to be released – The Commitment Engine.
Marketing Experiments (suggested by Daniel Burstein, Director of Editorial Content at MECLABS.)
Discovering what really works in sales and marketing optimization through testing and research.
(Note: This wasn’t as much a suggestion as it was pointing out an error-of-omission. Marketing Experiments produces some of the best CRO case studies out there and is something I refer to all the time. My apologies Daniel! )
Follow all of them using the handy “CROExperts” Twitter list we made
You can follow all of these experts by going to the CROExperts Twitter list.
Have we missed someone?
If you think there’s another expert that we should have included, please let us know in the comments.
Note: All descriptions taken from the respective Twitter profiles.
Stay up to date
- Interesting results from our new case study - "A/B Testing Between Free and Paid Signups: Sometimes Free is Better" http://t.co/gmd9jyBFwA #
- @JuliaFok Our $129/mo package that gives 30,000 visitors to test seems like a good fit for you. #
- New post on our blog: Extend Your Conversion Funnel Beyond the "Thank-You" Page http://t.co/rEEtlVrxv9 #
- RT @SantiagoEcomm: @Wingify's #SplitTesting blog is great resource to follow for knowledge & case studies on #ConversionRateOptimisation ht… #
- RT @chinchang457: The new toy @wingify >:) http://t.co/NbGLNZ0G61 #
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