Posted in A/B Split Testing, How To on January 18th, 2012
Numerous times our clients and customers ask: how many visitors do I need to test in order to get statistically significant results in an A/B test? Unfortunately, there is no straightforward answer to this question as it depends on a number of factors. In the past, we have provided you with an A/B test duration calculator in Excel and also provided with an online tool to calculate the same. However, how it is calculated is [...]
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