In Split Testing you create two (or more) different versions of your website or landing page. Then you split your traffic amongst those versions to analyze which one gets maximum conversion rate or sales. The winning version of the website is later chosen to be implemented permanently. See these case studies to learn how it is exactly done.
In addition to being dead-simple to use, Visual Website Optimizer is a very powerful Split testing tool. Consider some of the salient features: a) multiple conversion goals per test; b) realtime reports; c) no page tags or code hassles; d) visitor segmentation; e) layout and style testing; and f) integration with Google analytics.
2000+ companies trust Visual Website Optimizer for A/B Testing. Sign up for a free trial.
“The sales we have seen since changing and experimenting with our buy button have proven Visual Website Optimizer invaluable. I had some issues setting it up due to our shopping cart system and the team at Visual Website Optimizer walked me through step by step in order to set it up correctly. ”
- TJ Mapes, RIPT Apparel, a VWO user
“I used Google’s Website Optimizer, but it was crap compared to Visual Website Optimizer. VWO shines because: .. [6 solid reasons] .. It’s definitely a very good product. And gets better every day (new features were integrated often).”
- Steffen Binas, AquaSoft, a VWO user
“If you’re a website owner interested in doing some split testing, we strongly recommend checking out VWO. It’s incredibly easy to use and delivers very useful data.”
- Nick Strate, CityCliq, a VWO user
